Rather than showcase a featured blogger for #followfriday, I wanted to talk about finding followers. Recently, I’ve gotten a few comments and dm’s asking how I’ve grown my following in social media and on WordPress.
The answer to that question is I follow other bloggers. I never grew a following the way I have with this current blog, but I genuinely believe my followers come from supporting other bloggers and just being over all genuine and relatable.
Where To Start
I began Housewife Hustle on WordPress as a free blog. I started checking out the Reader section and starting searching words like mom, beauty, style, and parenthood. From there, I discovered some amazing blogs. That led me to finding that those blogs had social media accounts. So, I made social media accounts.
It just kept going from there. I started looking at who these lovely bloggers followed, so I followed them too. I found some amazing bloggers in my niche, as well as people who posted about other things I’m interested it. I don’t read books the way I used to since I lost a lot of vision, so I read blogs.
Social Media Blogosphere
I get a lot of followers from posting in Follow Threads on Twitter. I don’t do the whole “follow for follow” thing, but those threads help me find blogs I haven’t seen yet. They open doors to new people. It’s important not to just share your links and expect others to jump on your band wagon though. You have to also support your fellow bloggers. You don’t have to follow everyone who follows you, but you should at least support the blogs you enjoy.
I’m always on a hunt for new blogs. It’s fun participating in threads and tags. I always say I’m “creeping” on my fellow bloggers followers, because I scroll through the people they follow. Usually, if I love what someone writes, they also follow people who write things that I’ll enjoy. It’s like a big circle of awesome writers!
Engage to Grow
If you don’t engage with readers or other bloggers, you’re not going to grow your following. People love to talk, so you have to talk too. Commenting on other posts that aren’t my own is a great way I meet new bloggers and gain followers. Discussions are important, and it shows people you’re not a dick.
Being engaging and creating an open discourse is a great way to grow your following. I think that’s where a good chunk of my followers come from. I’ll comment on a post I love, and then, I’ll stumble on to other blogs and those other bloggers find me as well. It’s like a support group or that circle I mentioned above.
I promote my own posts on social media. I get the majority of my followers from Twitter, Pinterest, and Instagram. I promote my posts and always share my links. It’s a great way to show you’re confident in what you write, which draws followers in.
I will say, I don’t promote like some bloggers. I don’t share my links in other people’s comments or posts unless they are specifically asking for a link. I just feel a bit rude going, “hey, love your post. Go read mine.” I know some bloggers who do it, but it’s not something I’m a fan of. Although, I usually go look at their link, so I guess it works for them.
Growing an organic following isn’t always easy, but the main strategy should always include being yourself. Open up and be relatable. People respond to real. People want to read and follow when they share something in common. I will admit I tone myself down at times, but I don’t want to be too much for my readers. The amount of swear words and sarcasm that flows from my fingers is a fraction of what would happen if we were to interact in real life, but I don’t want to scare any of you off.
Being yourself also means don’t plagiarize. I see those big time bloggers growing followers by the hundreds, and I’m so proud of them. There are moments where I wish I was growing that quickly. I know it’s hard not to compare, but keep being original.
Copying what they are doing isn’t blogging, it’s plagiarism. We all have some sort of niche or brand, but you don’t need to imitate others. It’s okay to write about similar topics, but copying isn’t a good look and will lose you followers.
I actually saw a blogger that I follow but doesn’t follow me, have a post nearly identical to one of mine a few weeks ago. I’m a small time writer, so I thought it’s no big deal and not intentional because she doesn’t even follow me. It’s easy to write about similar issues when we are in the same niche, but then, I read her post. It was almost verbatim to mine, including her subtitles and graphic. I was hurt. Copying someone else is wrong, so please don’t do it.
Grow, Baby, Grow
I’m not a big time blogging force or anything, but I steadily gain new followers because I engage, promote, and stay true to who I am. I don’t have a magical one fix answer to get views or followers. I work hard at it everyday and am constantly trying to grow as a blogger. I personally believe that engaging and having good content in your voice is the best way to find and keep people reading a blog.
Hope these were some of the answers you were looking for. Have a wonderful day!