For this week’s blogging about blogging post, I won’t bore you with a ton of instructions or how to’s. I really want to talk about voice, and it’s something that has been on my mind a lot lately. I’m going to be honest and admit that my blogger voice is very similar to how I speak in my everyday life. It’s not exactly the same, but it’s pretty damn close.
I swear a fair amount in real life. I’m long winded and fast-talking, and I genuinely use a lot of compound sentences when I speak. I get told I talk too much, and I’m okay with that.
There is a lot in common with my blog tone and my everyday actual voice, and I’ve been told that’s why people like to read my blog. I’ve heard that I’m relatable and it’s refreshing that my blogger voice is quirky and doesn’t hold anything back. I’m not entirely sure that’s how I personally feel, but I do try to write how I speak.
I think establishing a voice and overall tone is important. It is what sets you apart from billions of bloggers. It’s also what your readers get to know, and it can have the ability to bring your blog to life.
What Exactly is a Blogging Voice?
Your blogging voice is the overall tone of how your write. It’s about how your personality comes through and is conveyed to your readers. It’s you. When it comes to your voice, you can approach it how you want. That’s the beauty in this. It’s your voice, and you have control.
Some bloggers like to be instructional and write more like a script or a how-to manual. Some bloggers rant and throw all grammar out the window. There are billions of bloggers, so there’s billions of voices. The key is knowing the components of your voice and being consistent with it.
Not Everyone Will Like Your Blogger Voice
The hardest thing for me to accept early in my blogging journey was that not everyone will like your blog and its tone. I’ve been told I’m too this or too that, but I had to accept that I’m not everyone’s cup of tea.
It’s okay to not be liked by everyone. Honestly, I like myself and how I write, so I’m totally okay with not being liked by everyone. It’s frustrating when someone doesn’t understand where I’m coming from, but not everyone will relate to you or understand you. That’s all apart of blogging and why there’s such a diverse range of bloggers and voices.
Create and Build Your Blogger Voice
Your voice and tone are apart of your brand. It helps if you are consistent with how you post and have all the little aspects match up. There’s more to your voice and you blog tone than you might think. I also want to share my tips for growing and feeling confident with your voice.
- Patterns and Consistency– I try to write a similar style for most of my posts. My reviews and roundups all have a similar layout, and I have headers, fonts, and specifics that I use regularly. Having patterns and being consistent with your post style can help get your voice across.
- Grammar or Bust- Not everyone will write like an English major, and thank goodness for that. I love that some bloggers throw out the grammar rule book, because it’s apart of their voice. Personally, I love grammar, but I also stray from the rules from time to time. I have a style with my writing, and I tend to stick to the rules all while having a bit of edge at the same time. Find what works for you, and remember it’s okay to break some rules.
- Layout and Appearance Matter– How your blog looks is also an extension of your voice too. Colors and layout help get your point across. Font choices and all of the small details not only help set you apart, but they help convey your voice. The small parts show your authenticity and character.
- Read Out loud- I read every draft out loud. It helps with flow and how I want to come across to my readers. It also helps me catch myself if I start to sound like someone who isn’t me. It’s helpful and a good way to edit and listen to your blog voice.
- Write What You Love- Write what you care about. If you’re disinterested in what you post about, it will affect your blog. Write what you love, and your voice will shine through. It’s beneficial for you and your readers. If you enjoy what you write about, so will others. Growth happens from having a well defined blog voice.
Blogging can be so much more than a business or hobby. It can be an extension of who you are. It can be your dream, so why not put in the effort to make it magical. Having a blogging voice and being confident in it can make all the difference.
If you are happy, authentic, and love what you write, that will attract readers.
Have a great weekend!